Welcome to WHEELUV™

Terms and conditions

Last updated: 17 July 2020
Please read these terms and conditions carefully before using Our Service.

Interpretation and Definitions


The words of which the initial letter is capitalized have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or in plural.


For the purposes of these Terms and Conditions:

  • Affiliate means an entity that controls, is controlled by or is under common control with a party, where “control” means ownership of 50% or more of the shares, equity interest or other securities entitled to vote for election of directors or other managing authority.
  • Account means a unique account created for You to access our Service or parts of our Service.
  • Country refers to: United Kingdom
  • Company (referred to as either “the Company”, “We”, “Us” or “Our” in this Agreement) refers to WHEELUV, TFP House, Brunel Drive, Newark NG24 2DE UNITED KINGDOM.
  • Device means any device that can access the Service such as a computer, a cellphone or a digital tablet.
  • Feedback means feedback, innovations or suggestions sent by You regarding the attributes, performance or features of our Service.
  • Goods refer to the items, including WHEELUV™, offered for sale on the Service.
  • Orders mean a request by You to purchase Goods from Us.
  • Promotions refer to contests, sweepstakes or other promotions offered through the Service.
  • Service refers to the Website.
  • Terms and Conditions (also referred as “Terms”) mean these Terms and Conditions that form the entire agreement between You and the Company regarding the use of the Service.
  • Third-party Social Media Service means any services or content (including data, information, products or services) provided by a third-party that may be displayed, included or made available by the Service.
  • Trade Partner means any entity who resells WHEELUV™, purchases WHEELUV™ with the intention of reselling WHEELUV™, or bundles WHEELUV™ with any other product sale.
  • Website refers to WHEELUV.com, accessible from https://www.wheeluv.com
  • WHEELUV™ means the WHEELUV™ branded alloy wheel protectors sold on this Website.
  • You means the individual accessing or using the Service, or the company, or other legal entity on behalf of which such individual is accessing or using the Service, as applicable.


These are the Terms and Conditions governing the use of this Service and the agreement that operates between You and the Company. These Terms and Conditions set out the rights and obligations of all users regarding the use of the Service.

Your access to and use of the Service is conditioned on Your acceptance of and compliance with these Terms and Conditions. These Terms and Conditions apply to all visitors, users and others who access or use the Service.

By accessing or using the Service You agree to be bound by these Terms and Conditions. If You disagree with any part of these Terms and Conditions then You may not access the Service.

You represent that you are over the age of 18. The Company does not permit those under 18 to use the Service.

Your access to and use of the Service is also conditioned on Your acceptance of and compliance with the Privacy and Cookie Policy of the Company. Our Privacy Policy describes Our policies and procedures on the collection, use and disclosure of Your personal information when You use the Application or the Website and tells You about Your privacy rights and how the law protects You. Please read Our Privacy Policy carefully before using Our Service.

Placing Orders for Goods

By placing an Order for Goods through the Service, You warrant that You are legally capable of entering into binding contracts.

Your Information

If You wish to place an Order for Goods available on the Service, You may be asked to supply certain information relevant to Your Order including, without limitation, Your name, Your email, Your phone number, Your credit card number, the expiration date of Your credit card, Your billing address, and Your shipping information.

You represent and warrant that: (i) You have the legal right to use any credit or debit card(s) or other payment method(s) in connection with any Order; and that (ii) the information You supply to us is true, correct and complete.

By submitting such information, You grant us the right to provide the information to payment processing third parties for purposes of facilitating the completion of Your Order.

WHEELUV™ Money Back Guarantee

We make products that We love and hope You will too.

However, We understand that in some cases what You receive may not be exactly what You expected. If you order WHEELUV™ and this happens, You have 30 days from the date of delivery to return Your purchase and request a replacement or a refund.

This applies even if You’ve tried WHEELUV™ and either didn’t like them or they failed to work as expected. We’ve worked hard to make our instructions easy to understand, but know this won’t always be the case, so We’ll honour this guarantee even where incorrect installation was at fault.

You are responsible for the costs of returning any WHEELUV™ items. We recommend that You use an insured and tracked service for returns, as We cannot be responsible for Goods that do not make it back to Us.

This guarantee applies only to purchases of WHEELUV™ made from our Website by consumers. Trade customers are excluded.

WHEELUV™ Guarantee

We will replace any WHEELUV™ parts that fail in the first 30 days after purchase, even where incorrect installation was the cause of the failure, subject to fair usage.

We also offer a 1 year guarantee to the original consumer against the following WHEELUV™ failures occurring during normal driving conditions:

  • the bond between the protectors and the double sided tape failing;
  • the product losing its colour; and
  • where the product was installed by the one of our approved partners, the bond between the wheel and the double sided tape failing.

If any of the above failures occur, We will at our discretion replace the product or defective component, or refund the original purchase price.

This guarantee does not apply where the instructions have not been followed or if the failure occurs from an impact between the product and another object. WHEELUV™ are intended to be sacrificial in nature.

If We ask you to return the item to us in relation to a claim under this guarantee, You are responsible for the cost of the return. We recommend that You use an insured and tracked service for returns, as We cannot be responsible for goods that do not make it back to Us.

This guarantee applies only to purchases of WHEELUV™ made from our Website by consumers. Trade Partners are excluded. If you purchased WHEELUV™ from one of our Trade Partners and have any issues with WHEELUV™, You must contact the retailer who sold You the product as it is their responsibility to resolve honour this guarantee.

Order Cancellation

We reserve the right to refuse or cancel Your Order at any time for certain reasons including but not limited to:

  • Goods availability
  • Errors in the description or prices for Goods
  • Errors in Your Order

We reserve the right to refuse or cancel Your Order if fraud or an unauthorised or illegal transaction is suspected.

Availability, Errors and Inaccuracies

We cannot and do not guarantee the accuracy or completeness of any information, including prices, product images, specifications, availability, and services. We reserve the right to change or update information and to correct errors, inaccuracies, or omissions at any time without prior notice.

Prices Policy

The Company reserves the right to revise its prices at any time prior to accepting an Order.

The prices quoted may be revised by the Company subsequent to accepting an Order in the event of any occurrence affecting delivery caused by government action, variation in customs duties, increased shipping charges, higher foreign exchange costs and any other matter beyond the control of the Company. In that event, You will have the right to cancel Your Order.

Prices Policy


All Goods purchased are subject to a one-time payment. Payment can be made through various payment methods we have available, such as Visa, MasterCard, American Express cards or online payment methods (PayPal, for example).

Payment cards (credit cards or debit cards) are subject to validation checks and authorization by Your card issuer. If we do not receive the required authorization, We will not be liable for any delay or non-delivery of Your Order.


Any Promotions made available through the Service may be governed by rules that are separate from these Terms.

If You participate in any Promotions, please review the applicable rules as well as our Privacy Policy. If the rules for a Promotion conflict with these Terms, the Promotion rules will apply.

User Accounts

When You create an account with Us, You must provide Us information that is accurate, complete, and current at all times. Failure to do so constitutes a breach of the Terms, which may result in immediate termination of Your account on Our Service.

You are responsible for safeguarding the password that You use to access the Service and for any activities or actions under Your password, whether Your password is with Our Service or a Third-Party Social Media Service.

You agree not to disclose Your password to any third party. You must notify Us immediately upon becoming aware of any breach of security or unauthorized use of Your account.

You may not use as a username the name of another person or entity or that is not lawfully available for use, a name or trademark that is subject to any rights of another person or entity other than You without appropriate authorization, or a name that is otherwise offensive, vulgar or obscene.

Intellectual Property

The Service and its original content (excluding Content provided by You or other users), features and functionality are and will remain the exclusive property of the Company and its licensors.

The Service is protected by copyright, trademark, and other laws of both the Country and foreign countries.

Our trademarks and trade dress may not be used in connection with any product or service without the prior written consent of the Company.

Your Feedback to Us

You assign all rights, title and interest in any Feedback You provide the Company. If for any reason such assignment is ineffective, You agree to grant the Company a non-exclusive, perpetual, irrevocable, royalty free, worldwide right and license to use, reproduce, disclose, sub-license, distribute, modify and exploit such Feedback without restriction.

Links to Other Websites

Our Service may contain links to third-party web sites or services that are not owned or controlled by the Company.

The Company has no control over, and assumes no responsibility for, the content, privacy policies, or practices of any third party web sites or services. You further acknowledge and agree that the Company shall not be responsible or liable, directly or indirectly, for any damage or loss caused or alleged to be caused by or in connection with the use of or reliance on any such content, goods or services available on or through any such web sites or services.

We strongly advise You to read the terms and conditions and privacy policies of any third-party web sites or services that You visit.


We may terminate or suspend Your Account immediately, without prior notice or liability, for any reason whatsoever, including without limitation if You breach these Terms and Conditions.

Upon termination, Your right to use the Service will cease immediately. If You wish to terminate Your Account, You may simply discontinue using the Service.

Limitation of Liability

Notwithstanding any damages that You might incur, the entire liability of the Company and any of its suppliers under any provision of this Terms and Your exclusive remedy for all of the foregoing shall be limited to the amount actually paid by You through the Service or £100 if You haven’t purchased anything through the Service.

To the maximum extent permitted by applicable law, in no event shall the Company or its suppliers be liable for any special, incidental, indirect, or consequential damages whatsoever (including, but not limited to, damages for loss of profits, loss of data or other information, for business interruption, for personal injury, loss of privacy arising out of or in any way related to the use of or inability to use the Service, third-party software and/or third-party hardware used with the Service, or otherwise in connection with any provision of this Terms), even if the Company or any supplier has been advised of the possibility of such damages and even if the remedy fails of its essential purpose.

WHEELUV™ are designed to help prevent or reduce damage to wheels from impacts with kerbs. We in no way guarantee that our products will prevent damage to your wheels or car. We accept no liability for damage caused by one of our products that has not been properly fitted or cared for.

Notwithstanding any other provision in this Terms, nothing shall limit Your rights as a consumer under laws in the Country. This disclaimer does not exclude liability for death or personal injury.

Where any of the above limitations cannot be applied under the laws of the Country, each party’s liability will be limited to the greatest extent permitted by law.

Website Usage Disclaimer

The Service is provided to You “AS IS” and “AS AVAILABLE” and with all faults and defects without warranty of any kind. To the maximum extent permitted under applicable law, the Company, on its own behalf and on behalf of its Affiliates and its and their respective licensors and service providers, expressly disclaims all warranties, whether express, implied, statutory or otherwise, with respect to the Service, including all implied warranties of merchantability, fitness for a particular purpose, title and non-infringement, and warranties that may arise out of course of dealing, course of performance, usage or trade practice. Without limitation to the foregoing, the Company provides no warranty or undertaking, and makes no representation of any kind that the Service will meet Your requirements, achieve any intended results, be compatible or work with any other software, applications, systems or services, operate without interruption, meet any performance or reliability standards or be error free or that any errors or defects can or will be corrected.

Without limiting the foregoing, neither the Company nor any of the company’s provider makes any representation or warranty of any kind, express or implied: (i) as to the operation or availability of the Service, or the information, content, and materials or products included thereon; (ii) that the Service will be uninterrupted or error-free; (iii) as to the accuracy, reliability, or currency of any information or content provided through the Service; or (iv) that the Service, its servers, the content, or e-mails sent from or on behalf of the Company are free of viruses, scripts, trojan horses, worms, malware, timebombs or other harmful components.

Where any of the above limitations cannot be applied under the laws of the Country, the exclusions and limitations set forth in this section shall be applied to the greatest extent enforceable under applicable law.

Trade Partners

Where a relationship exists with between The Company and a Trade Partner, any terms agreed in writing between Us and the Trade Partner will operate in preference of these Terms. If such written terms are silent on a matter, these Terms will apply.

Where previously agreed in writing by the Company and a Trade Partner the use of WHEELUV™ branded assets must be in accordance with WHEELUV™ brand guidelines and all relevant logo usage policies, as made available by the Company from time to time. Branded assets used by Trade Partners are only permitted for the duration of contracts as per the usage stipulations outlined in any written agreement. If contracts are renewed and/or package purchases change, assets usage entitlement may also change. In the event of any entitlement changes, assets that are no longer permitted for use must be removed immediately.

In reselling WHEELUV™ products, you acknowledge and agree not to offer the product for sale on or through digital channels, such as but not limited to eBay and Amazon, without specific written authorisation from the Company. You also agree not to resell WHEELUV™ to any third party outside of your own country of residence. This does not restrict you from offering WHEELUV™ for sale on your own website. You are not permitted to undertake Google and other forms of social media, web or offline advertising of WHEELUV™ when the product name refers to the WHEELUV™ brand name alone, advertising of this nature, including but not limited to Google Shopping Advertising containing the WHEELUV™ brand name undermines our central marketing programme and will be considered to be an infringement of these Terms to which we reserve the right to cease.

You acknowledge and agree not to alter, erase, remove, deface or cover any trademark, copyright notice, guarantee, or other statement on the product or packaging in any way.

Governing Law

The laws of the Country, excluding its conflicts of law rules, shall govern this Terms and Your use of the Service.

Disputes Resolution

If You have any concern or dispute about the Service, You agree to first try to resolve the dispute informally by contacting the Company.

For European Union (EU) Users

If You are a European Union consumer, you will benefit from any mandatory provisions of the law of the country in which you are resident in.

Severability and Waiver


If any provision of these Terms is held to be unenforceable or invalid, such provision will be changed and interpreted to accomplish the objectives of such provision to the greatest extent possible under applicable law and the remaining provisions will continue in full force and effect.


Except as provided herein, the failure to exercise a right or to require performance of an obligation under this Terms shall not effect a party’s ability to exercise such right or require such performance at any time thereafter nor shall be the waiver of a breach constitute a waiver of any subsequent breach.

Translation Interpretation

These Terms and Conditions may have been translated if We have made them available to You on our Service. You agree that the original English text shall prevail in the case of a dispute.

Changes to These Terms and Conditions

We reserve the right, at Our sole discretion, to modify or replace these Terms at any time.

By continuing to access or use Our Service after those revisions become effective, You agree to be bound by the revised terms. If You do not agree to the new terms, in whole or in part, please stop using the website and the Service.

Contact Us

If you have any questions about these Terms and Conditions, You can contact us:

  • By visiting our Contact Us page
  • By mail: WHEELUV, TFP House, Brunel Drive, Newark NG24 2DE United Kingdom
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